Disney bans junk-food advertising on programs for children

June 06, 2012?| By Dawn C. Chmielewski, Los Angeles Times

Walt Disney Co., acknowledging the powerful role that television can play in influencing children?s behavior, announced that it has instituted a junk-food advertising ban on programs for kids.

Along with its current healthful-foods initiative in its theme parks, Disney will begin imposing strict new standards for food and beverage advertising on its boy-centric network Disney XD, during Saturday morning shows on Disney-owned ABC television stations, on Radio Disney and online. Disney Channel and Disney Junior, which are not ad-supported but receive brand sponsorships, also would be covered under the nutrition guidelines.?

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About Elaine Hastings, RD, LD/N, CSSD. Nutrition & Healthy Lifestyles Expert

Registered Dietitian and Nutritionist Elaine Hastings, RD, LD/N, CSSD is the founder of Associates in Nutrition and Sports Specialty, a leader in the health, wellness, fitness and sports nutrition industries. Elaine is an engaging and informed Sports Nutrition Authority and Healthy Lifestyles Expert. Author. Speaker. Consultant. Athlete. Mom. Advisor. Elaine is a go-to media source both nationally and internationally, with extensive knowledge in every aspect of nutrition. She has been a weekly columnist, her column "Nutrition Notes" column for Gannett Co. Inc., including content contributor and media resource. She counsels clients and teams on diet and nutrition in regard to: high school athletics, collegiate athletes and teams, professional athletes, Olympic and elite athletics, energy, endurance, recovery, weight loss, weight gain, muscle gain, children?s' diets, youth athletes, teens' diets, athletic goals, body building, senior diets, masters athletes, family meal plans, wellness, weight management, eating disorders, and more. Elaine specializes in healthy lifestyles, wellness, nutrition, eating disorders, fitness, sports and team nutrition. She is a highly sought after educator, author and speaker with excellent cross-cultural awareness.

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